Foxy Loxy Campaign
Concept
Goal
Restore reputation with local students
Target audience
18-21, local to Savannah, students
Reach
regional campaign, to be used for digital, poster, and used in store.
Process
IncludedInitial Consultation
Brainstorming Session
Collaborative Planning
Customized Deliverables
Multiple Feedback Rounds
Actionable Recommendations
Post-Project Support
Application
